google / University Recruiting Materials
Google wanted to develop a suite of recruiting materials to attract top talent from the annual pool of university graduates. Based loosely on the palette and the playful nature of the established Google identity, we developed a series of abstract illustrations for a variety of recruitment materials, including field guides, cards, and web applications.
Three in a series of posters to be displayed at recruiting offices and college campuses
Custom informational cards—each set tailored towards specific degree programs of prospective new hires
Illustration subtly conveys Google's global reach
Set of notebooks with unique covers—a functional and useful giveaway
Notebook centerfold spread, using type treatment and overlays to celebrate Google culture, locations, jobs, etc.
Creative Direction, Jeff Zwerner, Factor Design
