Working with this grassroots partnership—strategic consultancy Vibrant Planet, eTown, Food & Water Watch, Patagonia, and Sierra Club, among others—we aimed to educate and mobilize the public, and celebrate the beauty and promise of a “frack-free Colorado.” We created a visual identity, social media campaign, website, and infographics, along with event signage and assorted print and digital marketing materials. It was a big success. Here's to a frack-free Colorado!
Frack-Free Colorado identity and illustration detail
The campaign organizers asked us to design a poster and postcard to promote its first major event in 2012. The concert and rally drew over 1,000 attendees with performers including Daryl Hannah, Mariel Hemingway, and The Wallflowers’ Jakob Dylan.
Frack-Free Colorado event poster
Frack-Free Colorado event signage